Agency ensures BlackBerry availability

Advertising and marketing agency Euro RSCG has deployed Neverfail to provide continuous availability support its BlackBerry smartphone users in Australia and the Asia–Pacific (APAC).

Euro RSCG runs 16 offices throughout the region, with 150 of the company’s staff relying on BlackBerrys for crucial communications. Ivan Glaser, chief information officer, was behind the adoption of the new system.

Glaser explains why a new system was so important: “As a CIO managing a diverse region including India, China and other countries spread across multiple time zones, it is imperative that our senior staff have access to their BlackBerry smartphone services 24 hours a day.”

Before deploying the new system, the company ran a trial to test the product’s suitability. After considering the test’s results, Glaser was satisfied that the system was able to support Euro RSCG’s needs.

“Following an internal test, we were impressed by Neverfail’s software and the simplicity with which large organisations can incorporate it within their daily operations,” Glaser says.

“We tested it internally and trialled the switch process multiple times. This left me feeling secure about how it operates,” he adds.

Glaser says that software comprising the solution was installed and configured within two days. Since installation, the company has reaped several benefits.

“It has ensured that emails are always accessible; and more importantly that maintenance can be performed during sociable hours,” he says.

Based on the success of this rollout, Euro RSCG is considering the expansion of Neverfail’s software to its other offices outside of APAC.