Cloud and AI: two sides of the same coin

Akamai Technologies

By Jay Jenkins, CTO, Cloud Computing, Akamai Technologies
Wednesday, 11 March, 2026


Cloud and AI: two sides of the same coin

Australia is betting big on AI as a key driver of productivity and economic resilience, with more than AU$460 million allocated for existing government funding for AI and related initiatives. In December 2025, the federal government launched its national AI Plan to position Australia as a leading regional hub for AI innovation.

For this vision to become a reality, industry leaders and organisations across sectors will need to broaden their approach to AI adoption, integrating it more deeply into their strategies and operations to unlock its full potential.

The risk of tunnel vision

Many Australian businesses still approach AI adoption with a narrow focus on quick gains rather than long-term value, often overlooking infrastructure design, deployment and operational readiness. As a result, companies are frequently stumbling into a vendor lock-in trap as they rush to get on the AI bandwagon.

With generative AI and machine learning jostling for space, the frenzy to adopt AI without fully understanding the consequences is leading to poor ROI generation and disillusionment with AI’s prospects. It doesn’t have to be that way.

As 2026 gets underway, this year could be a turning point for Australian organisations to reassess their AI strategies and deployment plans. Success will depend on whether businesses prioritise long-term value over short-term rewards and whether they choose to integrate AI with cloud computing to enable a wide range of intelligent capabilities.

The cost conundrum

The elephant in the room challenging the AI hype is cost. To address this, it is critical that organisations know where their GPUs are used, what is required to execute their AI workflows and how to extract the most value from AI. In cloud environments, outbound communication costs can snowball faster than most teams realise.

Often seen as ‘hidden costs’, these expenses can spiral out of hand for hyperscalers with outdated spending models. With the rise of agentic AI, companies must grapple with everything from understanding the architecture required to support AI agents to determining where decision-making or inference is needed and how data needs to be routed.

A shift in mindset will be necessary to navigate and contain AI costs over the medium term. Australian businesses will need to assess the acceptable latency for different workloads and ensure AI agents are sufficiently responsive, especially as they adopt multi-cloud infrastructures to support their agentic AI rollouts. Not every task needs a large, power-hungry GPU. Establishing industry best practices will be critical to keeping costs under control.

Companies need to move beyond policy and into automated enforcement. This means using API gateways to set hard quotas on token usage and implementing request throttling to prevent ‘agentic loops’ from racking up a massive bill. By layering in semantic caching, you can intercept redundant queries at the edge, ensuring you aren’t paying to compute the same answer twice.

Integration of AI with cloud computing

The fusion of AI tools with cloud computing has the potential to transform a range of existing services. For instance, natural language processing can improve content moderation and customer support, while chatbots can provide an AI-powered point of contact for customers, streamline interactions and enhance customer service.

The latter has already been deployed across several functions in Australia, with positive outcomes noted in public service enquiries and citizen services. This is compounded by the power of data analytics to process and analyse large volumes of customer data, improving decision-making.

This wouldn’t have been possible without the convergence of AI with cloud computing. It can scale cloud services and leverage AI insights to improve efficiency. However, this innovation is not without risk.

Amid rapid AI deployment, governance has become a growing issue as companies pursue innovation at scale. Businesses want to know where the data is coming from, the risks it carries, whether customer data can be leaked, and if a rogue AI model can tarnish their reputation.

The consequences of poorly implemented AI could be disastrous. Last year, Deloitte was required to pay AU$440,000 to the Australian Government for an erroneous report produced using generative AI. Business disruptions like these can cause severe reputational damage, which is why leaders must be careful in AI adoption and balance the risks and rewards of innovation.

Balancing AI ambitions with realism

As Australian businesses look ahead with optimism, they must temper their technology ambitions with realism. While AI infrastructure can be complex, costly and unforgiving when poorly designed, ignoring these challenges is no longer an option; organisations can no longer afford to do so.

Building and maintaining resilient AI infrastructure is vital in today’s AI economy. Australian organisations that invest in this will be better poised to ride the AI tidal wave in 2026 and beyond.

Image credit: iStock.com/BlackJack3D

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