nbn co unveils new price model for business services


By Dylan Bushell-Embling
Wednesday, 27 September, 2017


nbn co has introduced a new spend cap on high-bandwidth business products to help retail service providers (RSPs) more cost-effectively serve medium and large and enterprise customers.

The company has developed a new pricing model designed to drive competition for nbn business products targeting enterprises with between 20 and 200 or more employees — around 11.7% of Australia’s total business market.

The wholesale product is designed to support high download and upload speeds for business-grade applications such as multiline voice, high-definition videoconferencing and online backup.

Pricing will vary based on the amount of bandwidth purchased by RSPs per month, with higher speed tiers to see the greatest reduction in overall costs.

Ben Salmon, nbn co executive general manager for product, sales and marketing, said the new pricing model has been developed based on industry consultation. He said the new model will replace the planned nbn Business Ethernet product that had been scheduled to launch later this year.

“nbn [co] is well positioned to deliver business-grade services at competitive market prices to unlock further choice and competition for Australian business. Today’s announcement demonstrates our ongoing commitment to adapt and optimise our products and pricing in order to keep up with market trends,” Salmon said.

“We’ve taken on board the feedback provided by a number of our retail service providers and have developed a new pricing model to enable those offering high-speed broadband, voice services and after-hours care on the nbn access network to market their products at a more cost-effective price for their business customers.”

Image credit: ©stock.adobe.com/au/Stringer Image

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