MuleSoft helps Blackmores with digital transformation


By Dylan Bushell-Embling
Monday, 20 March, 2023

MuleSoft helps Blackmores with digital transformation

Australian health products brand Blackmores has digitally transformed its warehousing, enterprise resource planning and manufacturing processes with the assistance of Salesforce subsidiary MuleSoft.

By working with MuleSoft, Blackmores has been able to reduce time to market for its products through enabling high reuse of API integrations.

Blackmores transitioned from its previous point-to-point integration onto the MuleSoft Anypoint Platform, enabling the company to digitise its business systems, streamline business processes and logistics, and automate traditionally manual tasks such as inventory control and stock organisation.

Blackmores Director of IT Engineering and Operations Andrew Grech said the transformation is enabling the company to more efficiently deliver quality products to customers.

“Blackmores is a trusted brand with a strong reputation for innovative, quality products that make a real difference to the lives of our consumers and their pets. We want to ensure we continually develop and expand our offerings to meet the needs of our customers and provide great experiences with every interaction,” he said.

“By working with MuleSoft and reimagining our digital strategy, we’ve transformed our operational processes with easy-to-use tools that free up our staff’s time and help us meet business goals faster, ultimately providing our partners, suppliers and customers with richer, streamlined experiences.”

Image credit: iStock.com/putilich

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