A survey of marketing professionals indicates that brands are still struggling to effectively use customer data platforms to create a unified customer profile.
Check out some of the key takeaways from SAS COO and CTO Dr Oliver Schabenberger's keynote at SAS's 2019 Road2AI event.
It is imperative that organisations invest in their data management strategy to drive innovation and business transformation.
IT budgets are undergoing a significant shift towards artificial intelligence (AI) and big data platforms, according to research from GlobalData.
Salesforce will acquire cloud-based AI marketing analytics company Datorama and integrate its capabilities into the Salesforce Marketing Cloud.
Businesses around the world are being urged to commit to transparent data collection, to prevent everybody from 'drowning in data'.
An event is being held this week to officially launch Women in Big Data (WiBD).
A project in Germany to digitalise and automatically reassemble millions of destroyed records from the former Stasi secret police archives has been halted due to technical limitations.
Australian customers will soon own their own phone, banking, internet and energy data.
The ACCC has established a new data analytics team to help investigate cases involving colluding robots and other potential competition issues arising from increased use of big data analytics.
Half of Australian organisations plan to increase their spending on big data next year, with 41% having already deployed some form of big data initiative, according to a survey from IDC.
A new data plan focused on harnessing big data for national infrastructure has been released by the federal government for public comment.
High-value location data has become one of the most requested datasets in Australia.
As 'big data' burst onto the scene some seven years ago, it promised vastly improved means of capturing and analysing endless arrays of rapidly growing information to provide targeted intelligence for organisations.
A single-memory computer has been developed by Hewlett Packard Enterprise as part of its 'The Machine' project.